CollabX gives D2C brands the in-house ROI stack for creator marketing — every DM, click, and Sale, attributed to the creator who drove it. Affiliate platforms cost you 10–35%. CollabX gives you the data, the tech, and the upside.
kosmc.ai/lumenbeauty / creators / last-30-days
LIVE
Attributed revenue
₹3.28L
+18.4%
Active creators
5
+1
Blended ROAS
3.8x
+0.4
Creator leaderboard
Sorted by revenue
Aanya R.
@aanya.r
38% of revenue
₹1,24,800
84 sales · 342 DMs
Kabir M.
@kabir.m
22% of revenue
₹72,200
49 sales · 218 DMs
Riya S.
@riyaa
18% of revenue
₹59,100
38 sales · 176 DMs
Vihaan K.
@vihaan
12% of revenue
₹39,400
26 sales · 98 DMs
Zoya K.
@zoya.kh
10% of revenue
₹32,800
21 sales · 84 DMs
Niharika S.
@nihaa
—
—
—
Kosmc AI is trusted by D2C brands earning ₹2500Cr+ in revenue
LIBAS
BACCA BUCCI
NEEMANS
R FOR RABBIT
CONSCIOUS CHEMIST
FAMYO
LAKSHITA
FRECULTURE
TWAMEV
LIBAS
BACCA BUCCI
NEEMANS
R FOR RABBIT
CONSCIOUS CHEMIST
FAMYO
LAKSHITA
FRECULTURE
TWAMEV
01 — The Problem
70%
of creator-driven sales aren't attributed back to the creator who caused them.
₹4.2L
average monthly spend on underperforming creators per D2C brand.
12 hrs
wasted every week reconciling creator performance in spreadsheets.
You're not measuring creator ROI. You're guessing — at scale.
02 — The Connected Loop
Creator post
Reel / Story
IG comment & DM
Captured
Chat automation
Auto-reply + link
SmartLink click
Tagged + UTM
Shopify sale
Attributed
Revenue tag follows creator @aanya.r across all 5 layers
+ ₹4,82,400 attributed
No other platform connects all 5 layers. Wishlink stops at the click. UTMs break inside Instagram. Triple Whale doesn't see your DMs. CollabX is the only end-to-end loop.
03 — Live Dashboard Preview
Click a creator. Toggle the period. Sort the columns. This is sample data — your real dashboard runs on your live Shopify orders and Instagram traffic.
Lumen Beauty · Creator Performance
LIVE
Attributed revenue
₹2.38L
Creator spend
₹75.0K
Blended ROAS
3.17x
Active creators
7 / 8
| Creator | Revenue | Sales | ROAS |
|---|---|---|---|
Aanya Raichand @aanya.r | ₹89.4K | 58 | 4.8x |
Kabir Mehta @kabir.m | ₹52.6K | 34 | 3.9x |
Riya Sharma @riyaa | ₹38.2K | 25 | 3.1x |
Vihaan Kapoor @vihaan | ₹24.8K | 17 | 2.6x |
Zoya Khan @zoya.kh | ₹18.4K | 12 | 2.0x |
Arjun Iyer @arjuni | ₹9.2K | 6 | 1.4x |
Meera Patel @meera.p | ₹4.9K | 3 | 0.9x |
Niharika Sen Paused @nihaa | — | — | — |
Creator P&L
Kabir Mehta
@kabir.m · 7D
Attributed revenue
₹52.6K
Creator cost
– ₹13.5K
Net contribution
+₹39.1K
DMs handled
141
CTR
5.1%
Sales
34
ROAS
3.9x
10-min Shopify install · First attribution data within 48 hours
04 — What it does
Per-creator attribution
Every click and every Shopify sale tagged to the creator who caused it.
Chat automation at scale
Deploy DM and comment automation across your entire creator roster in one click.
Shopify-native integration
10-minute install. Order data flows automatically. No engineering required.
Creator P&L
Revenue, cost, ROAS, net margin per creator. Sorted by who actually makes you money.
Campaign ROI
Real-time campaign performance. Cut underperformers in week one.
Full data ownership
Your data stays in your Shopify and your Kosmc account. No commission. No middleman.
05 — Built for three buyers
For the CMO
Defend creator marketing spend in every board meeting.
Prove which creators drive revenue, not just reach.
Build the creator program your competitors can't copy.
For the CFO
Get real ROI on every rupee paid to creators.
Cut underperforming creator spend by 30–40% in month one.
Own the data — no commission, no third-party dependency.
For the Influencer Lead
Replace your spreadsheet with infrastructure.
Stop chasing creators for screenshots.
Run 10x more campaigns with the same team.
06 — vs Everything Else
| Wishlink | UTM links | In-house build | Spreadsheets | CollabX | |
|---|---|---|---|---|---|
| Per-creator attribution | partial | yes (6+ months) | Manual | ||
| DM + comment tracking | Custom | ||||
| Shopify-native | Custom | ||||
| You own the data | no (commission) | ||||
| Setup time | 1 week | 1 day | 6 months | 0 | 10 minutes |
| Cost structure | % of GMV | Free + tools | ₹50L+ engineering | Free + 12hr/week | Flat SaaS, no commission |
Wishlink charges you to measure your own creators. CollabX charges you a flat fee and lets you own the stack. The math gets simple after ₹50L GMV.
07 — Proof
₹3.2L/mo
saved within 30 days of deploying CollabX — by cutting underperforming creators identified on day 7.
D2C beauty brand · ₹4Cr GMV/mo
12 → 80
creators per month, same headcount. Influencer team scaled 6.6x without adding ops people.
D2C apparel brand · ₹12Cr GMV/mo
₹18L/yr
saved by replacing Wishlink and a 4-person attribution agency with one CollabX seat.
D2C nutrition brand · ₹2.5Cr GMV/mo
Lives inside the tools your team already uses
Shopify
Razorpay
Stripe
Google Analytics 4
Shiprocket
GoKwik
Shopflo
and more…
Shopify
Razorpay
Stripe
Google Analytics 4
Shiprocket
GoKwik
Shopflo
and more…
08 — Pricing
Growth
D2C brands ₹20L–₹2Cr monthly GMV
Starts at ₹25,000/mo
Up to 25 creators
Shopify + Meta + IG DM
Email support
Scale
D2C brands up to ₹10Cr monthly GMV
Custom
Unlimited creators
All integrations
Slack support + dedicated CSM
Enterprise
Agencies & brands managing 500+ creators
Custom · White-label available
Multi-brand workspace
White-label dashboards
SLA + Solutions engineer
Switching from Wishlink? Your savings usually cover the subscription within the first month.
09 — Questions
How is this different from Wishlink?
You own the data and the tech. There's no commission on GMV — flat SaaS pricing. CollabX also tracks DMs and comments, not just clicks.
Will it work with my existing Shopify setup?
Yes. 10-minute install via the Shopify app. Zero code changes. No engineering required.
What about the creators we already work with?
One-click invite. Each creator gets their own dashboard. Works on day one — no migration project.
How fast is implementation?
Live in under a week. First attribution data flows within 48 hours of install.
Who owns the data?
You. Always. It lives in your Shopify and your Kosmc account. Export anytime, no hostage clauses.
Can we white-label this for our clients?
Yes — available on the Enterprise plan. Multi-brand workspace and your branding throughout.
You're going to spend the same money on creators next quarter.Decide whether you want to know what it bought you.